Thursday, February 10, 2011

Chrysler, Eminem, Detroit and its Art: This is who we are.

I missed the Superbowl (again) this year, but just saw this commercial, first shown there. Detroit, bedeviled by a multitude of miseries, and drowning in romanticized garbage like "ruin porn", is desperately trying to rise from the ashes. In this ad, what caught my eye is how Chrysler and Detroit, in their darkest moment, reached out for what was true: Its Art (love those WPA murals and the sculptures), artists, architecture and its people to stand up and say this is who we are. This is a commercial for Art as much as it is for Chrysler or Detroit. Bravo!

Click here: [Link]

--- Luis

No comments:

Post a Comment